DITA – Muskel – Crystal – DTS701 – Sunglasses – DITA Eyewear – Avvenice

DITA – A Category of One

DITA – A Category of One. A definition you can’t own, you can only earn. And DITA has earned it over 20 years. You can’t literally see the teams of designers, research and development, or the number of months it took to make a pair of DITA frames. But you will always feel its presence when you hold it in your hands. Which is why DITA’s design and manufacturing standards are regarded as the benchmark by which all other luxury eyewear brands are judged.

Founded in 1995, DITA reinvented eyewear by transcending its conventions, creating a discreet luxury with product ranging from bold character frames to new interpretations of timeless shapes through innovative technology. With over 20 years in design and partners at the highest levels of manufacturing, DITA’s expertise is unparalleled, earning a coveted reputation as a true leader in optical innovation.

DITA has had the unique pleasure of serving the world’s most discerning clientele, challenging the old guard, and forging singular relationships within culture, style, sport, and entertainment; affirming the brands position as individual as the product it creates.

Muskel – Crystal – DTS701 – Sunglasses

About the Muskel

DITA’s signature chunky acetate frames are back — Muskel is leading the way. Cut from one of the industry’s heaviest acetate and adorned with sophisticated finishes, it’s a future classic that’s built to last for generations.

Design that finds beauty in purpose

A larger-than-life frame requires a boundary-breaking approach to design: Muskel’s front frame and temples are cut from sheets of chunky, 8mm high-end acetate and skive-sculpted for exceptional depth and angularity.

Craftsmanship that celebrates the unseen

Every detail has been calibrated for comfort and endurance, from the frame’s oversized bushings and hex screws to its new, custom 5-barrel hinges; a glimmering, laser-etched wire core temple tapers to reveal comb-lined etching at the tips.

Culture that transcends convention

Crafted in the mold of DITA’s most celebrated character frames, Muskel restores bold acetate eyewear as a focal point of the label’s design practice.

Specifications

Bold 8mm acetate front frame

Sculpted acetate temples with comb line details

Oversized hinge plate with oversized hex screw and bushings

100% UVA and UVB lens with anti-reflective coating

Also available in asian fit

Made in Japan

Reference

DTS701