Giorgio Armani – Matte Nature Rouge D'Armani Matte Lipstick – A High Pigmentation Velvety Matte Liquid Lipstick – Avvenice

Giorgio Armani – King Giorgio

With more than three decades in the business, Armani has enjoyed a longevity as a designer experienced by few others. Some compare him to such fashion greats as Coco Chanel and Yves Saint Laurent. Armani stands as one of fashion’s most distinguished leaders. He seems “almost presidential wise, serene and comfortable in his role as the reigning eminence of Milan fashion.

Giorgio Armani is worldwide the synonymous of Italian style and elegance. He is now at the head of a vast empire, not surprisingly the British call him King George and his is a kingdom which has lasted a very long time, precisely since 1975, when together with Sergio Galeotti he founded his brand.

Giorgio Armani – Matte Nature Rouge D’Armani Matte Lipstick – A High Pigmentation Velvety Matte Liquid Lipstick with a Creamy Texture – Luxury

Rouge D’Armani Matte gives lips an intense matte color without compromising on comfort.

Rouge D’Armani Matte gives lips an intense matte color with maximum long-lasting comfort. A unique formula that ensures maximum matte coverage in a single application, up to 50% more pigments than a traditional matte lipstick.

Discover Rouge D’Armani Matte, a palette of authentic earthy matte shades with the Matte Nature collection. This collection reveals your best in natural matte colors.

The light and sensual formula guarantees a long-lasting color in a single application, for comfort that lasts for hours.

A radical reinterpretation of the concept of matte color, which promises total, intense and comfortable coverage in a single application.

• INTENSE MAT COLOR:

Thanks to the high concentration of pigments, the matte finish is even more extreme, for a more even and intense color and excellent coverage.

• DURABLE COMFORT:

The luminous gel gives an intense matte finish with a smooth and soft appearance.

• EASY APPLICATION WITH ONE PASS:

The emollient agent in paste, the ester oils and a hydrogenated jojoba oil ensure creaminess and ease of application.

Mat packaging – ultra-opaque container, elegant red and black matte packaging, characteristic Armani magnetic closure.

Search results: *

Intense matte color

• 94.2% found this product to have a matte finish

• 99.0% found this product to have an intense color

• 99.0% found this product to provide total coverage

Comfort

• 91.3% found that this product does not settle in the folds of the lips

• 92.2% found that this product allows uniform application

• 81.6% found that this product spreads well on the lips

• 81.6% found that this product leaves their lips soft

• 87.4% found this product pleasant on the lips

• 85.4% found this product to be comfortable on the lips

* SOURCE: Monadic, single-blind, non-randomized test over the course of 7 days. Place: at home, France; 106 women, aged 18 to 60 (Average: 38.7 years), 100% use a matte lipstick.

Advantages

• Intense matte color

• Long-lasting comfort

• In one pass

Rouge d’Armani Matte gives an intense matte color that lasts for a long time, without compromising on comfort in one pass

How To Apply

Precise application, 18 stunning trendy shades; lasting comfort is now associated with an intense matte finish, giving an irresistible and iconic look to the Armani woman.

In the words of Linda Cantello, International Make-Up Artist Giorgio Armani

“The new formula of Rouge d’Armani Matte is extraordinary, it has been improved from every point of view: the intensity of the color, lively and opaque, the durability, the impalpable comfort. Backstage I can apply it hours before the show in the certainty that it will remain perfect. And the models won’t ask for lip balm!”.

Ingredients

DIMETHICONE ● BIS-DIGLYCERYL POLYACYLADIPATE-2 ● HYDROGENATED POLYISOBUTENE ● PHENYL TRIMETHICONE ● TALC ● TRIDECYL TRIMELLITATE ● HYDROGENATED JOJOBA OIL ● DIMETHICONE CROSSPOLYMER ● ISOSTEARYL ISOSTEARATE ● PARAFFIN ● ISOHEXADECANE ● NYLON-12 ● VINYL DIMETHICONE/METHICONE SILSESQUIOXANE CROSSPOLYMER ● CERA MICROCRISTALLINA / MICROCRYSTALLINE WAX ● ALUMINA ● POLYETHYLENE ● TOCOPHEROL ● MAGNESIUM SILICATE ● CALCIUM SODIUM BOROSILICATE ● CALCIUM ALUMINUM BOROSILICATE ● SILICA ● COLOPHONIUM / ROSIN ● SYNTHETIC WAX ● SYNTHETIC FLUORPHLOGOPITE ● PENTAERYTHRITYL TETRA-DI-T-BUTYL HYDROXYHYDROCINNAMATE ● TIN OXIDE ● ALUMINUM HYDROXIDE