MAC Cosmetics – Eye Shadow – Eyeshadow – Luxury – Avvenice

MAC Cosmetics – Make-Up that Made History

MAC – Make-Up Art Cosmetics – was born in Toronto in Canada. The Make-up artist and photographer Frank Toskan and Frank Angelo, owner of a beauty salon, were looking for a make-up that looked good in photography and not finding it they decided to create their own.

Following the growth of the credits in the magazines and the popularity due to the word of mouth, the couple decided to launch M · A · C in March 1984 in a corner of a department store in Toronto.

Their approach was practical but chic, the products were packaged in black containers and unlike most of the existing make-up brands, which were mainly skincare companies, M · A · C chose to assert itself only as a color authority.

The corner was manned exclusively by professional make-up artists, a novelty for the time. The brand brought about a revolution in the market, offering a wide range of products that combined professionalism with a glamorous style.

MAC Cosmetics – Eye Shadow – Eyeshadow – Luxury

A pressed powder eyeshadow, in four textures, now enriched with even more pigment.

Full Description

For well-defined, smudge-free and long-lasting colored brows, the new Eye Shadow is the innovative all-in-one dyeing tool. Pen-shaped at one end, to color and define the eyebrows in a precise and natural-looking finish, and with the other end equipped with a sponge that blurs and shapes the eyebrows, allowing a long-lasting tint.

Key Features and Benefits

Maximum pigmentation in one stroke

Soft and silky texture

Smooth and homogeneous pigment

Easy to blend

To be used dry or wet

Dermatologically tested

Ophthalmologist tested

Non-comedogenic

Safe for contact lens wearers

Usage

Apply the color to the lids using your favorite M ∙ A ∙ C eye brush.

For greater coverage, take the product with the 239S Brush and wet the brush with a little Prep + Prime Fix + before applying the eyeshadow by pressing it gently on the eyelid.

To create your own personalized eyeliner, take the eyeshadow with the 263S Brush, wet it with Prep + Prime Fix + and spread the color on the upper or lower lash line, drawing a line.

Ingredients

Ingredients: Talc, Zinc Stearate, Octyldodecyl Stearoyl Stearate, Isostearyl Neopentanoate, Tocopheryl Acetate, Synthetic Fluorphlogopite, Calcium Aluminum Borosilicate, Calcium Sodium Borosilicate, Aluminum Calcium Sodium Silicate, Triethoxycaprylylsilane, Tin Oxide, Silica, Caprylyl Glycol, Hexylene Glycol, Phenoxyethanol, [+/- Mica, Titanium Dioxide (Ci 77891), Bismuth Oxychloride (Ci 77163), Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Blue 1 Lake (Ci 42090), Bronze Powder (Ci 77400), Carmine (Ci 75470), Chromium Hydroxide Green (Ci 77289), Chromium Oxide Greens (Ci 77288), Copper Powder (Ci 77400), Ferric Ammonium Ferrocyanide (Ci 77510), Ferric Ferrocyanide (Ci 77510), Manganese Violet (Ci 77742), Red 40 Lake (Ci 16035), Ultramarines (Ci 77007), Yellow 5 Lake (Ci 19140)]